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On the nature of the studium: In his subjective examination of multiple photographs, Barthes describes the duality created by the “co-presence” of the studium and the punctum. The studium is coded, and can be understood as the rhetorical meaning of the photograph. On the nature of the punctum The punctum is a sudden ‘prick’ when … Continue reading
Hirsch opens her introductory chapter with an overview of some of the key points Roland Barthes makes in a section of Camera Lucida wherein a photograph of Barthes’ mother as a child is “read” by Barthes; this description of a photograph is what Hirsch calls an “imagetext” (10). When one looks at and is “looked … Continue reading
Rhetoric of the Digital Image 